About me

Welcome to my corner of the internet!
I'm Sushma Kumari

Professional Experience

 My professional journey is a testament to my expertise and dedication. As an Intern at Masira Digital Marketing Pvt. Ltd., i played a pivotal role in implementing and managing online marketing campaigns, resulting in a significant boost in brand visibility and engagement. My proficiency in digital marketing concepts, coupled with me adeptness in web analytics tools like Google Analytics, enabled her to track and optimize campaign performance effectively.

Moreover, my stint as an Event Manager & Teacher at NOZA CONVENT SCHOOL showcased my versatility and leadership skills, where i was not only mentored students but also organized events and facilitated their holistic development.

Skills

  1. Content Creation: Develop engaging and relevant content for your website, including blog posts, articles, videos, and infographics.

  2. Search Engine Optimization (SEO): Optimize your website’s content and structure to improve visibility in search engine results pages (SERPs) and drive organic traffic.

  3. Social Media Management: Utilize social media platforms to promote your website content, engage with your audience, and build brand awareness.

  4. Email Marketing: Build and maintain an email list, and create targeted email campaigns to nurture leads, promote products or services, and drive conversions.

  5. Website Design and User Experience (UX): Ensure your website is visually appealing, easy to navigate, and provides a seamless user experience across all devices.

  6. Analytics and Data Interpretation: Utilize website analytics tools to track visitor behavior, measure campaign performance, and make data-driven decisions to optimize your digital marketing efforts.

  7. Conversion Rate Optimization (CRO): Continuously test and optimize your website’s design, content, and calls-to-action to maximize conversions and achieve your business goals.

  8. Digital Advertising: Implement paid advertising campaigns, such as Google Ads or social media ads, to increase visibility, drive targeted traffic, and generate leads or sales.

  9. Community Building and Engagement: Foster a community around your brand by actively engaging with your audience through comments, forums, and social media interactions.

  10. Affiliate Marketing: Partner with relevant influencers or affiliates to promote your website and products/services, expanding your reach and driving traffic through referral channels.